Lady Gaga marked the launch of her first perfume by getting a tattoo done live in front of onlookers. The pop star, whose real name is Stefani Germanotta, appeared in a lifesize scent bottle - a ...

Marc Jacobs believes everyone is perfect exactly as they are. The fashion designer, 57, released a new fragrance on Thursday that he hopes inspires fans to be their best selves. Called Perfect Marc ...

Diptyque Paris, the French scent company known for its luxury candles and artisanal scents, is looking to attract the Gen Z set with wearable fragrance, including jewelry and temporary tattoos.

"If our fragrance is our signature, why can't it be seen?" was the question Shoval Shavit Shapiro, founder and creator of new beauty brand Amkiri, asked herself as she dreamt up an intriguing new ...

NEW YORK — Lady Gaga launched her debut perfume while being inside a giant-sized perfume bottle. The avant garde pop star was in a large bottle — a replica of her "Fame" fragrance — appearing in the ...