Amazon has begun enabling guaranteed private marketplace buys between its DSP clients and publishers using its Transparent Ad Marketplace product. Test deals are just starting to flow from Amazon’s ...

LOS ANGELES — Amazon has taken on YouTube by offering another venue where anyone can post videos and get paid for it. But the e-tailer has made the process much more cumbersome than its main rival.

Add Yahoo as a preferred source to see more of our stories on Google. Since Amazon’s launch in May of Amazon Video Direct, the company says users have streamed several billion minutes of video from ...

Amazon has launched its own YouTube-style service that lets people upload their own videos. The service, called Amazon Video Direct, pays people royalties based on three metrics: video rental price, ...

To see Amazon — arguably the giant in the field — implement a plan was out of the norm for this segment of the market. Second, nearly all companies that offer a direct-purchase plan pay dividends.

The online giant launches a platform open to any video creator, an in-your-face move to the likes of YouTube, Facebook and Vimeo. Ben Fox Rubin was a senior reporter for CNET News in Manhattan, ...

Upending YouTube will be hard, but Amazon's unlikely bet still appears worth the risk. Earlier this month, Amazon announced a new platform, called Amazon Video Direct, which will allow members to ...